Oh, Boy! That’s the Girl! was designed by George Mather Richards in 1918. It is a World War I fundraising poster from the Salvation Army.

“Oh, Boy! That’s the Girl!” was published for The Salvation Army by Sackett & Wilhems. The poster shows a yooung woman in uniformn holding a plate of doughnuts and a “Doughboy” eating one . The soldier urges viewers to keep the “Lassies” on the job after the war by donating to The Salvation Army. Lassies were women of The Salvation Army who performed duties like writing letters home, praying over fallen soldiers, and making doughnuts for the soldiers.

George Mather Richards (1880-1958) was an illustrator and painter in the 1900s. Throughout his career, he illustrated many textbooks and children’s books.

1918/USA